{"id":1525,"date":"2025-09-29T14:58:20","date_gmt":"2025-09-29T12:58:20","guid":{"rendered":"https:\/\/www.janna-lingenfelder.de\/glossar\/batna\/"},"modified":"2026-01-08T16:14:31","modified_gmt":"2026-01-08T15:14:31","slug":"batna","status":"publish","type":"glossar","link":"https:\/\/www.janna-lingenfelder.de\/en\/glossar\/batna\/","title":{"rendered":"BATNA"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The BATNA &#8211; Best Alternative to Negotiated Agreement describes the best alternative to a negotiated agreement. It is the plan B that you can fall back on if a negotiation fails or no acceptable result is achieved. If you know your BATNA, you can negotiate with greater clarity, confidence and realistic room for manoeuvre. At the same time, analysing the BATNA helps the other side to better assess their own positions and act in a tactically clever way. Developing a strong BATNA is a key success factor in modern negotiation training.    <\/p>\n","protected":false},"template":"","class_list":["post-1525","glossar","type-glossar","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.janna-lingenfelder.de\/en\/wp-json\/wp\/v2\/glossar\/1525","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.janna-lingenfelder.de\/en\/wp-json\/wp\/v2\/glossar"}],"about":[{"href":"https:\/\/www.janna-lingenfelder.de\/en\/wp-json\/wp\/v2\/types\/glossar"}],"wp:attachment":[{"href":"https:\/\/www.janna-lingenfelder.de\/en\/wp-json\/wp\/v2\/media?parent=1525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}